432: Skin In The Game - Part 1 with Tim Nyberg of The MacGuys+
/Topics:
-Tim Nyberg joins us as a guest co-host
-Half of Tim’s small business clients have either gone away or gone out of business.
-Tim had to adjust his business to being a “one man show” again.
-The stress of letting people go is tough for any business owner.
-Joe’s latest newsletter impresses Jerry.
-The frequency of newsletters and their purpose is debated and discussed.
-Infusionsoft is Tim’s CRM. He uses RepairShopr as well.
-Another consideration is the ratio of educational vs marketing newsletters.
-Naturally, the conversation begins to shift to sole proprietors vs a small business with employees.
-What questions are you trying to answer in your business model?
-Joe talks about how he used to carry RAM in his bag when he visited clients.
-The Personal Support Plan by Watchman Monitoring was the spark for some consultancies using the MSP model.
-As we discuss the age old question of charging for Watchman Monitoring, Jerry has gone the route of moving clients to a larger package to include Addigy MDM as well.